I have been a customer for Amazon for a very long time and have subscribed to Prime for years, as well.

In all this time, I have always had a choice of delivery methods and times that have suited me very well.

So, when I recently (on Friday, August 9th) went to buy a new chair for my office, I was very surprised to see that I was only offered one delivery option, free in two days, on Sunday, August 11th.


But the problem was that I was going to be out of town on Sunday and I needed delivery on Monday instead.

Since there was no choice for later delivery, I tried again the next day and, again, was offered delivered on Sunday. So, finally on Sunday, I placed the order was given only one choice, this time on Tuesday.

The first point here is that “right away” or “next day” is not always the best delivery option for every customer, all of time.

Effective supply chain management and just in time processing require that deliveries be made on the right day. Not too early and having to find a place for the product, and not too late causing an interruption in an established process.

The second point is that automated systems can present a buyer with the wrong options. Maybe not very often as I can attest that this is the only time that I have been offered only one choice. But if no one ever checks to make sure that the automated process is running correctly all the time, the buyer might encounter a problem. A chair is no big deal, but subassemblies for a manufacturing process could be.

The last mile of your supply chain may just be a part of someone else’s and what’s best for you (like a very quick delivery) may not be what your customer needs.

Strategic Movements allows quick and efficient building of low cost routes for customer deliveries. It also provides an easy way to review the routes and to move stops from one vehicle to another if that is what is needed to provide the best services to your customer.

Visit us at Strategic Movements and see how Strategic Movements can reduce the cost of last mile route planning and the overall transportation costs, as well.

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